Thursday, October 27, 2011

Facebook Ups Security

On Thursday, October 27 Facebook decided to implement security features that should work to further protect its users. The new security features include adding the option for passwords for apps and “trusted friends.”

"What are 'trusted friends'?" one might ask. The trusted friends feature will allow users to choose three to five friends that they obviously trust that can help them if they are ever, for some reason or another, locked out of their account. "We'll send codes to the friends you have selected, then you can log back into your account using these codes after your friends have passed them along to you," said Facebook.

Facebook claims that the feature is just like giving a friend of yours a key to your home while you are on vacation.

Since there have been recent security issues that Facebook has faced surrounding third party apps, Facebook will now let users add a password to many of its apps.

"There are tons of applications you can use by logging in with your Facebook credentials. However, in some cases you may want to have a unique password for that application," Facebook said. "This is especially helpful if you have opted into Login Approvals, for which security codes don't always work when using third party applications."

To enable the feature, users simply need to go to Account Settings, Security Tab and then “App Passwords.” "You can generate a password that you won't need to remember, just enter it along with your email when logging into an application," Facebook said.

Facebook also released an infographic that shows the security features that they have released over the past few years. It is included below:

"Our considerable work has undoubtedly made Facebook a safer environment—less than half a percent of users experience spam on any given day and only a fraction of a percent of our users ever experience any security-related issues," Facebook said. "But we know there's plenty of more work to be done, so we will keep striving to make sure that every time you log in to Facebook, you have a safe and social experience. We are adapting and responding to new threats everyday and will continue to bring the people that use our site new ways to protect themselves."

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Thursday, October 20, 2011

American Airlines Voted Most Hated Airline on Social Media Sites

American AirlinesIf ever there was a company that is happy Facebook doesn't have a dislike button, it is American Airlines. That is because the airliner has been given the not-so-wanted honor of being the world's most hated airline on social media sites, thanks to a analyses of multiple social media analytics firms.

Amplicate, which tracks sentiment for businesses and services on social media sites, has just revealed the results of the research it has conducted over the past year. The research from Amplicate has revealed only 12% of opinions on American Airlines were positive on sites like Twitter and Facebook.

When you compare this to the 97% positive opinions garnered by Virgin America, the numbers are pretty detrimental. However, travelers are usually chock-full of complaints against U.S. airlines on social media sites. Overall, 57% of comments on U.S. airlines were negative according to Amplicate.

Thankfully, at least in American Airlines' opinion, the airliner wasn't the only one to receive negative reviews. Other airlines that received less than stellar comments include United Airlines, US Airways and Delta, which ignited a firestorm with social media enthusiasts when it charged men and women returning from war extra fees for extra baggage.

This move resulted in outrage, making June the most active month for airline hatred on social media news sites and earning Delta over half of all the negative comments made during the month. However, this didn't seem to be even enough to keep American Airlines from becoming the most hated.

Other top positive airlines aside from Virgin America include JetBlue as well as Southwest according to Amplicate. On a world-scale, British Airways holds the top spot for most loved airline, followed by Virgin America, GFaruda, JetBlue and Southwest.

Source: - American Airlines voted 'most hated airline on social media' due to most Twitter, Facebook jeers

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Wednesday, October 05, 2011

Microsoft to Make Another Offer to Acquire Yahoo

Yahoo!According to sources, Microsoft is supposedly considering the launch of a renewed bid to acquire Yahoo a mere three years after first attempting to do so.

In order to complete the potential acquisition, Microsoft might seek to partner up in the deal according to a report from Reuters. Microsoft's internal management team is divided on whether to make another bid at Yahoo, which has recently been deemed one of many struggling online media companies.

In January of 2008, Microsoft offered over $44 billion in order to acquire Yahoo in an unsolicited bid. The management team at Yahoo eventually blocked the deal which ultimately led to a sharp decline in the site's stock price as well as the ousting of CEO at the time Jerry Yang. Eventually, both Microsoft and Yahoo agreed on a search partnership.

If it decides to move forward with the new proposition, Microsoft would acquire Yahoo at a major discount. The stock of the internet company has taken a major beating in price since the rescission of Microsoft's acquisition offer. Shares for Yahoo dropped from a high of over $29 in the beginning months of 2008 to less than $15 when the company fired CEO Carol Bartz. However, with the news of a potential new acquisition bid from Microsoft, shares have risen by more than 9%.

A majority of Yahoo's value is tied to its Asian assets, most notably China-based Alibaba Group. The 40% stake in the company held by Yahoo is estimated to be worth more than $13 billion and Alibaba is supposedly interested in acquiring Yahoo as well, though U.S. laws governing foreign acquisitions could put a damper on the deal. News Corp, recent seller of MySpace, is also said to be interested in acquiring Yahoo as well.

Regardless of who acquires the company, Alibaba will be either a key player or key partner. The company has the right to buy back its shares from Yahoo if control of the company ever switches hands.

Source: Mashable - Will Microsoft Make Another Run at Acquiring Yahoo?

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